How To Make A Kickass Portfolio

As anyone who follows me should know by now, I’m a huge fan of Chase Jarvis.  If you haven’t started following Chase, please do yourself a favor and remedy that as soon as possible.  For years this self-taught photography and media Jedi has been innovating across the creative landscape, especially in the realm of internet.  One of my favorite resources is his internet talk show, CHASE JARVIS: LIVE where he sits down with celebrities, photographers, creative directors and innovators from across the spectrum to discuss the state of contemporary photography and speculate on the future of the craft.

The Dec. 6th episode struck me as especially important because he sits down with Allegra Wilde and covers one of my favorite topics; “How To Make a Kickass Portfolio.”  Allegra Wilde (for those of you not in the know) is the visual strategist and co-founder of portfolio review service,

Allegra is a recognized Photography industry authority on the Agent/Artist relationship, marketing for artists, agency and talent branding, picture strategy and editing. She is a frequent speaker, panelist and reviewer at Photo Plus, APA, ASMP, and the Palm Springs Photo Festival. Her seminars have included: “Creating Original Portfolio Images”, “How to Edit Your Own Work” as well as workshops including open critiques for emergent and established photographers.”

During the interview, Chase picks her brain about strategies for developing a portfolio that will get you noticed and help you stand out from the crowd.  Give it a watch and then start following Chase.  You can thank me later.

Shoot First

One Comment

  1. [...] As you assemble your book, remember your audience.  You want people who actually sign checks to like your work – that means you’re putting a portfolio together for art directors, editors, marketing people and ad people, to name a few.  There must be a ‘flow’ and a variety to your work that is clearly demonstrated and obvious to someone who’s never met you.  For more on this topic, check out Chase Jarvis’s interview with portfolio expert, Allegra Wilde. [...]

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